Celebrities Swarming Super Bowl Ads

January 29, 2014

58 hidden cameras... five rock stars ... and four celebrities." "When you introduce a new campaign at the Super Bowl called 'The Perfect Beer for Whatever Happens,' there's an expectation for the unpredictable," says Rob McCarthy, vice president of Bud Light. Lots of villains. British car maker Jaguar is plopping three actors who have played notorious villains http://forpogm890.livejournal.com/11566.html Sir Ben Kingsley, Tom Hiddleston and Mark Strong into a single Super Bowl spot. The use of three "elevates the spot to major motion picture caliber," explains Jeff Curry, brand vice president at Jaguar North America, and using three familiar villains "gives the audience added subjects around whom they can start a conversation." Lots of laughs. There's nothing like a prime-time reunion to get folks talking. Three key actors from sitcom Full House John Stamos, Bob Saget and Dave Coulier kim kardashian videos reunite in a spot for Dannon's Oikos kim kardashian nationality yogurt.
Source: http://www.usatoday.com/story/money/business/2014/01/23/super-bowl-advertisers-super-bowl-marketers-celebrities/4719971/

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